Rite of Passage

Mom, This Is Your Moment to Change Your Son’s Future.

If your son is struggling with behavior, confidence, or reading — Standing on Business™ gives him structure, discipline, and a real pathway to manhood.

You love your son — but right now, you may be worried.

He Might Be

  • Acting out in anger
  • Struggling with reading or school
  • Growing up without consistent male guidance
  • Surrounded by negative influences

And deep down, you're asking:

“How do I protect my son and help him become a strong man?”

You shouldn’t have to figure this out alone.

Bruce C. Carter, Ph.D. in the Media

Dr. Carter is nationally recognized for addressing youth violence, school safety, and the urgent need for solutions. He doesn’t just talk about problems — he delivers proven solutions.

Proven Expertise

He has spent over 3,000 nights in hotels across America performing community-based research | PhD-backed framework

The Solution: Standing on Business™

Standing on Business™ is a national Rite of Passage created by Team Black Males Winning to help Black males ages 12–26 grow into respectful, responsible, accountable men.

This isn’t just a solution.
It’s a structured transition from boyhood to manhood.

Character Development

Building respect, responsibility, and accountability

Literacy Improvement

Reaching 8th-12th grade reading proficiency

Ownership Mindset

From discipline to property ownership

Created by Bruce C. Carter, Ph.D., Standing on Business™ surrounds your son with accomplished men, clergy, veterans, and barbers who model discipline, leadership, and purpose.

Real Transformation. Real Results.

Your Son Is Worth the Investment.

Hear from a mother who made the decision to invest in her son’s future.

Devonte Hughes and His Mother – Real Family Transformation

Small step.
Big impact.

What the $49.95 Initial Assessment Fee Includes

Your $49.95 Initial Assessment gives your household:

  • Literacy baseline evaluation
  • Behavior & mindset assessment
  • Personal development profile
  • Custom success roadmap for your son
  • Entry into the Standing on Business™ pathway

This assessment helps us build the right plan for your son — not a one-size-fits-all solution.

Our Goals: Results-Driven

Standing on Business™ is results-driven.

60%

Reach 12th-grade reading proficiency

100%

Reach at least 8th-grade reading level

Reading matters.
Confidence matters.
Ownership matters.

From Discipline to Ownership — Building Your Son’s Financial Future

Standing on Business™ doesn’t stop at behavior or confidence.

Once your son begins developing respect, accountability, and literacy, we introduce him to real-world financial skills designed to change his future.

Your son will learn:

  • How to save money and build healthy financial habits
  • How to earn income through structured opportunities
  • How ownership works — from mindset to property
  • Why assets matter more than appearances

This is how boys become men who build.

We teach young men that success isn’t about fast money — it’s about steady growth, smart decisions, and long-term ownership.

Your son will be guided step-by-step in:

  • Opening savings accounts
  • Learning the basics of budgeting
  • Creating income
  • Purchasing his first property

Not someday.
On purpose.

This Is About Legacy — Not Just Behavior.

Standing on Business™ equips your son with the mindset and tools to become a responsible man who saves, earns, and builds assets for himself and his future family.

Mom, this is how cycles change.

Character first.
Literacy next.
Ownership last.

And it starts with your decision today.

Endorsed by Influential Voices

Romeo, actor and influencer with 2 million followers, speaks on the importance of mentorship and transformation.

Romeo on Building Strong Young Men

Who Your Son Will Learn From

Your son will be guided by:

Accomplished Black Men

Professionals who’ve achieved success

Faith Leaders

Reaching 8th-12th grade reading proficiency

Military Veterans

Men who understand discipline and service

Community Professionals

Leaders who give back

Barbers & Mentors

Reaching 8th-12th grade reading proficiency

Literacy Champions & Tradesmen

Experts who build skills for life and career

Men who teach:

    • Respect
    • Responsibility
    • Accountability
    • Leadership
    This is positive male influence — on purpose.

    Mom, You Still Have Power.

    Your decision today can change your son’s tomorrow.

    This is your chance to:

    • Give him structure
    • Improve his confidence
    • Strengthen his discipline
    • Put him on a path toward ownership and purpose

    Don’t wait.

    The Research That Built “Standing on Business™”

    Roughly 20 years of research in major urban cores in America — this isn’t theory. It’s a proven, field-tested framework built on the ground, with real families, in real communities.

    Enrollment Acknowledgment: By submitting this assessment, you acknowledge that the $49.95 Initial Assessment Fee is non-refundable and that your information will be used to build the best possible success plan for your son as part of the Standing on Business™ Rite of Passage.